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City Publications

Premier direct mail franchise

The Best in Direct Mail

City Publications

If you are looking to join a highly competitive, exciting franchise family with a long-standing track record of success, City Publications could be a perfect opportunity for you. City Publications is a unique business-to-business franchise model, that allows you to be your own boss without the necessity for an administrative staff.

As a City Publications owner, you will leverage corporate support and your understanding of the local market to serve businesses in your community. The City Pub model allows our owners to provide unique advertising solutions to their clients to generate qualified leads and acquire loyal customers.

Our franchise owners have a suite of advertising products to offer their clients. However, the biggest lead generator for franchise owners’ clients is absolutely the direct, shared mail packages. Through our proprietary formula, our data team is able to identify affluent, actively spending homeowners that are known responders to direct mail.

When you join the City Publications family, you join an exceptional group of entrepreneurs that is backed by a dedicated corporate team that will support you as you grow your business. Meet our team and see for yourself why our impeccable support and industry knowledge makes City Publications such a great lifestyle opportunity investment.

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Learn about the City Publications difference

Why City Publications?

1

It’s Not Our First Rodeo

As an established brand with over 25 years of experience, we have a long track record of proven success. With extensive knowledge of the advertising industry, City Publications has become recognized as experts in client acquisition and lead generation. Because we’re an established brand, we’re proud to have long-standing relationships with the most reputable partners and vendors in the advertising and printing industries.

2

Enduring Business Model

Since its founding in 1996, City Publications has withstood the test of many national crises like 9/11, the Great Recession of 2008, and now, the global pandemic. Through determination and ingenuity, City Publications has proven to be a lasting business model—we’re here for the long haul!

3

Collaborative Culture

At City Publications, our franchise owners work closely with one another, the franchisor and even our premier vendors. From product development to marketing strategies, ideas are routinely shared throughout the franchise system. This collaboration is a unique part of our shared success and a great support to new franchisees as they ramp up.

4

Innovative Programs and Quality Products

The City Publications team is dedicated to staying up to date on industry changes, as well as offering continuing education opportunities to franchise owners. Topics range from systematic leads processing to understanding current market trends. Backed by our premier vendors, our owners provide their clients with the highest quality mailers: full color, glossy prints that are guaranteed to stand out in every mailbox. When coupled with our unique suite of programs, our owners are equipped to serve their clients with a variety of advertising avenues to boost business.

5

Exceptional Corporate Support

The City Publications team is committed to being accessible to franchise owners throughout their lifetime with the franchise family. The team aims to be advisors and partners to franchise owners which is not always typical in the franchise industry. Our culture is centered around information sharing, collaboration with our owners, and building relationships with them as they grow their business. As a franchisor, we are in the trenches with our owners and work to assist them from ramp up to day-to-day operations.

6

We’re Privately Held

While many private equity-owned franchise brands are concerned about exponential growth and cost-cutting “savings,” we do things differently at City Pub. Because we’re privately held, we’re able to remain franchisee-focused while growing slowly and deliberately. With zero investors and zero debt, our model is centered around the well-being of our City Publications owners.

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Who We Are Looking For

  • Experienced in relationship oriented sales
  • Interested in building strong, long-term business relationships with clients
  • Extremely competitive and driven for success
  • Tenacious and persistent with great people skills
  • Self-motivated with high work ethic
  • Skilled at identifying the decision maker
  • Ready to make a 6-figure income

It is very exciting to see the renewed interest in our business model. As the traditional "job market" shifts drastically, our opportunity seems to be the perfect place for the professional sales person who wants to put their future in their own hands. Our business model is based on bringing in the right type of business clients and keeping them long term, while we concentrate wholly on the marketing efforts to the affluent population that is spending money.

If you firmly believe you are a leader,
I invite you to become a City Publications Franchise Owner where you can chart your own success course to achieve the independence and financial reward you deserve.

City Publications Investment Information

A wide range of customized territory packages are available.

The estimated initial investment ranges from $43,650 to $267,850, and the franchise fee ranges from $40,000 to $250,000, depending on territory size. The estimate below is for one unit.

Estimated Initial Investment

Type of ExpenditureAmount
Franchise Fee$40,000 – $250,000
Real Estate/Rent$0 – $500
Utility Deposits$0 – $500
Leasehold Improvements$0 – $500
Required Software$500
Initial Inventory of Order Forms$0 – $200
Insurance$600 – $800
Vehicle$300 – $600
Office Equipment and Supplies$0 – $2,500
Training$250 – $500
Licenses & Permits$0 – $250
Legal/Accounting$500 – $1,000
Additional Funds (3 months)$1,500 – $10,000
TOTAL$43,650 to $267,850

Notice Regarding Franchise Offers and Sales:

This website and the franchise sales information on this site do not constitute an offer to sell a franchise. The offer of a franchise can be made only through the delivery of an FDD. Certain states require that we register the FDD in those states. The communications on this website are not directed by us to the residents of any of those states. Moreover, we will not offer or sell franchises in those states until we have registered the franchise (or obtained an applicable exemption from registration) and delivered the FDD to the prospective franchisee in compliance with applicable law.

Americare Investment Information

Territory packages range from single units to larger territory options, including an Area Representative program for select individuals. The Area Representative program is the perfect opportunity for individuals who are looking to build an empire, not just a business. Area Representatives enjoy recurring revenue from royalty sharing from the working units in their territory and they will also receive franchise fees from those units sold. The Area Representative is required to retain one working unit in their territory.

The total investment estimate ranges from $112,799 to $167,199, and the franchise fee ranges from $35,000 to $49,000, depending on your territory size. The estimate below is for one unit. Please contact us for information regarding Area Representative Investment information.

Estimated Initial Investment

TYPE OF EXPENDITUREAMOUNT
Initial Franchise Fee$35,000 to $49,000 (single unit)
Initial Training Fee$0
Equipment & Furniture$ 0- $3,000
Inventory$0
National Advertising (one year)$3,600
Local Advertising (one year)$36,000
Insurance (one year general liability and worker’s comp)Minimum $4,000
Professional Fees$ 250-$2,000
License provider$599
State licensing$200-$2,000
Security Deposit for Landlord$ 0-$2,000
Rent and Leasehold improvements$6,000 to $9,000
Caregiver Training Expenses$ 200-$1,500
Office Supplies$900-$1,200
Car logo$200-$1,500
HR Legal portal$1,500
Software$ 1,200
Additional Funds – initial period of one year$28,150- $52,300
Total Estimated Initial Investment (Unit)$ 112,799 to
$ 167,199

Notice Regarding Franchise Offers and Sales:

This website and the franchise sales information on this site do not constitute an offer to sell a franchise. The offer of a franchise can be made only through the delivery of an FDD. Certain states require that we register the FDD in those states. The communications on this website are not directed by us to the residents of any of those states. Moreover, we will not offer or sell franchises in those states until we have registered the franchise (or obtained an applicable exemption from registration) and delivered the FDD to the prospective franchisee in compliance with applicable law.